Source: NBC News
The Networks Of NBC News Present A Weeklong Series "Autism: The Hidden
Epidemic?"
"Today," "Nightly News with Brian Williams," CNBC, MSNBC, NBC Owned
Stations, Telemundo and MSNBC.com to Spend the Week of February 21 Looking
at Autism from all Angles
NEW YORK -- February 9, 2005 -- The statistics are alarming: the Centers
for Disease Control is reporting that as many as one in 166 children
in the United States will be diagnosed with an autism spectrum disorder.
A decade ago, the figure was 1 in 2,500. The CDC is announcing today
that autism is the fastest growing serious developmental disability
in the United States. Currently, it is estimated that 1.77 million Americans
are affected by autism.
During the week of February 21, the networks of NBC News will devote
special coverage to autism, with extensive reporting on "Today" and
"Nightly News with Brian Williams," CNBC, MSNBC, NBC's owned-and-operated
stations, Telemundo and online at MSNBC.com.
Some experts are calling autism an epidemic. Others say the dramatic
increase in incidence may be due to increased recognition and an expansion
of the definition of the disorder. And while it is the fastest-growing
developmental disability in the United States, with no known cure, autism
is very responsive to early intervention. Awareness of its symptoms
is vital information for parents, and can literally change the lives
of the children and families affected by autism.
"Autism: The Hidden Epidemic?" will consist of the following programming
across the networks of NBC News:
TODAY
"Today" will spend the week of February 21 educating the public on
the signs and causes of autism, how it is diagnosed, what educational
programs exist, how it affects families, and how parents of autistic
children can better advocate for their children.
On Friday, February 25, the weeklong series will conclude with NBC
Universal Chairman and CEO Bob Wright and his wife, Suzanne, appearing
on "Today" to launch Autism Speaks, a new foundation created to raise
awareness of and find a cure for autism. The Wrights will discuss how
autism has touched their family since their eldest grandson was diagnosed
a year ago at age two; and how they've been inspired by the determination
of the autism community.
Additionally, the series will include a number of interviews with
families, including NFL legend Dan Marino (founder of the Dan Marino
Foundation and the Dan Marino Center at Miami Children's Hospital),
his wife, Claire, and son Michael, who was diagnosed with autism when
he was a baby.
For more information about the "Today" show series, log on to "Today's"
website at www.today.msnbc.com.
NIGHTLY NEWS WITH BRIAN WILLIAMS
"NBC Nightly News" examines the science of autism: How much more we
know about it today and what has changed in the past 50 years in diagnostics
and treatments. NBC's chief Health and Science correspondent Robert
Bazell revisits a family he profiled five years ago, and reports on
how a daughter's autism has affected the entire family; and "Nightly
News" goes to Yale, to take a look at cutting-edge experiments aimed
at figuring out the mysterious components of autism, how autistic people
experience everyday life and why.
CNBC
CNBC will air a five-part series on "Power Lunch," beginning Tuesday,
February 22, entitled: "Autism: The Hidden Epidemic? Paying the Price."
CNBC's series will focus on the economic aspects of autism, including
the enormous financial burden on families, funding and research, the
rising demand for services, and job training for autistic teenagers.
Hosted by "Power Lunch" co-anchor Sue Herera, the series will also discuss
autism in the workplace, featuring a profile of a well-known person
in business.
MSNBC
MSNBC will air segments on autism throughout its news broadcasts all
week long. Each day MSNBC will follow up on the reporting broadcast
on "Today," including interviews with medical professionals and families
dealing with autism.
MSNBC.COM
MSNBC.com will offer a series of original articles, including an introduction
to autism, the latest theories about what has caused the dramatic increase
in the disorder, what treatments are available and how families can
cope with a diagnosis. In addition, MSNBC.com offers multiple interactive
features, ranging from a comparison of the different treatment options
to what signs and symptoms parents should watch for in their children.
NBC's Robert Bazell will discuss the latest news in autism research
in an audio Q&A available on line. All of MSNBC.com's coverage and the
scripts and interviews from the "Today" show and "Nightly News" will
all be available at http://www.autism.msnbc.com.
NBC's OWNED AND OPERATED STATIONS
The 14 NBC stations on the NBC Universal Television Stations group
will focus on the rising autism epidemic in a one-hour special airing
the weekend of February 19 & 20 (7-8 p.m.). (Viewers should check their
local program listings for individual airdates). Produced by KNBC in
Los Angeles and hosted by anchor Michele Ruiz, the program will help
educate viewers about the disorder and provide important information
on possible causes, warning signs, treatments and therapies. The show
also examines the enormous impact autism has on the entire family and
documents one family's personal struggles, frustrations and triumphs
as they care for their autistic son.
In addition, many NBC affiliates will join this effort by producing
local reports on aspects of autism in their own communities and running
additional stories on this topic produced by NBC News.
TELEMUNDO
Telemundo will present "Autismo: Epidemia Silenciosa?" on February
26 (7-8 p.m.). Produced for the network by KVEA, the Telemundo station
in Los Angeles, the show will provide viewers with important information
on the disorder and explain how families can seek treatment for their
autistic children. KVEA anchor Lucia Navarro will serve as host of the
program, which will also explore how the Hispanic community deals with
autism and the social stigma that is often associated with mental illness.
Additional information about programming and when viewers can tune
in for specific information can be found at http://www.autism.msnbc.com.
During the week of February 21, a national campaign led by the CDC
and partner organizations will be launched called "Learn the Signs:
Act Early." It aims to educate parents of young children about developmental
milestones, signs of developmental delays such as autism and the need
to discuss concerns with their child's doctor or nurse.
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