Boo Boo Beats The Summer Heat With High Ratings

Georgia summers are hot. The ratings for TLC’s "Here Comes Honey Boo Boo" are hotter. Week five’s premiere, which featured pool-building, 4th of July fireworks and a trip to the lake, delivered high ratings for the series on Wednesday night at 10 PM (ET/PT), garnering a 1.8 HH rating, a 2.6 W18-34 rating and a 2.1 W18-49 rating. Its 2.6 W18-34 rating was a series high.

For the third week in a row, the premiere of TLC’s "Here Comes Honey Boo Boo" (Wednesday, 8/22/12, 8/29/12 & 9/5/12 at 10-10:30P ET/PT) was the #1 program in delivery among all ad-supported cable on the night with all key women demos (W25-54/18-49/18-34).  In addition, it ranked #1 in ad-supported cable on the night for the second week in a row among P18-49/18-34.

"Here Comes Honey Boo Boo" also saw digital success, nabbing the number one spot on Trendrr.tv’s top social chart for a third week. Three on-air hashtags also broke into top 10 trending topics on Twitter.
   
"Here Comes Honey Boo Boo" follows Alana and her family: stay-at-home mom June, chalk-mining dad Sugar Bear, and sisters 12-year-old Lauryn  "Pumpkin", 15-year-old Jessica "Chubbs", and 17-year-old pregnant Anna "Chickadee.” From family outings to loud and crazy family get-togethers, "Here Comes Honey Boo Boo" takes us off the pageant stage and into the unapologetically-outrageous family life of the Honey Boo Boo clan.

"Here Comes Honey Boo Boo" returns Wednesday at 10 PM (ET/PT) with a brand new episode.